Kittery Community Center
CrossCurrent Communications provides ongoing communications consulting services to the Kittery Community Center with an emphasis on increasing attendance at the STAR Theatre and building diverse programming at the KCC. After an extensive process of reviewing and analyzing past and current data, CCC pushed for the need for a re-branding of this important town department in Kittery. Barbara worked closely with the KCC team to identify an agency to create a new logo, tagline and website. She has also provided leadership on creating a more engaging social media presence, building visibility for the STAR Theatre through community outreach, creating new collateral, and working with the Board of Directors and Visual Arts Committees to develop interesting programming. Barbara has been instrumental in improving media relations for the KCC, securing countless newspaper and broadcast stories about the people, programs, and facilities.