"CrossCurrent Communications provides Fuller Gardens with outstanding strategic marketing and public relations. Melissa and Barbara have been instrumental in increasing visibility and attracting new members and visitors. They developed compelling branding, spearheaded the creation of a new website and brochures, and increased our social media presence by 300%. They have also secured significant story placement for Fuller Gardens in television, magazines and newspapers."
Jamie Colen, Garden Director, Fuller Gardens
CrossCurrent Communications. We develop integrated communications strategies and deliver powerful results.
INFORM. INSPIRE. IMPACT.
We are a New England-based team with decades of experience in communications strategy, public relations, video production, broadcast news, messaging and social media. We create integrated, individualized communications strategies using both traditional platforms and new media.
We focus on a select group of clients we believe in – organizations and businesses whose products, services and issues make the world a little better. It makes working overtime worth it.
Our approach? Each client is a new adventure that we take on with purpose and passion. Whether you are trying to build market share, move the needle on public policy, launch a new product or catalyze civic dialogue, CrossCurrent Communications knows how to find authentic stories, shape messages that resonate with diverse audiences, and catapult them where they will be seen and heard.
Effective communications is a big wide world. You have to know the tools of the trade, and understand how and when to use them to their best advantage. We have the skills, network, experience and intelligence to reach and grow your target audience.
Melissa Paly and Barbara MacLeod